A market-leading Computer Manufacturer goes from strength to strength

The Challenge

• Computer market place characterised by ever changed products and business alliances;
• Constant training and education essential for any company to stay ahead and competitive;
• This client needed to equip its reseller network's staff with skills to sell high-end client server solutions involving its strategic alliance partners;
• These included Microsoft, SAP and Baan.

Countries

The training was carried out in North America, Russia, Hungary, Czech Republic, Poland, The Baltic States, Slovenia, Slovakia, Israel, Greece, South Africa, Turkey, Chile, Venezuela, Ecuador, Puerto Rico, Argentina, Columbia, Central America and Mexico.

The Solution

• Meticulous research carried out to identify market conditions for each country;
• Comprehensive sales programme focussed on team selling developed in close consultation with client;
• Market specific sales tools developed;
• Included audio cassettes for post-training support.