Engineering change for leading international electronics manufacturer

The Challenge

• Sales consultants to be less technically minded and focussed on product details
  • Too focussed on 'box sale';
• Reactive
  • Without the customer as the primary focus;
• Time scale problems
  • Orders being lost.

Countries

The training was carried out in Denmark, Sweden, UK, The Netherlands, Germany and Switzerland.

The Solution

• Back to basics
  • Sales and management training at every level
  • Basic selling skills programme for sales consultants;
• Also 'Customer In Focus' programme;
• Management training
  • To empower managers and improve people manegement skills;
• Tailor-made Project Management programme;
• New project control system.